Collating and using customer feedback
Customer feedback can be incredibly useful for your business. You can use it to find out what you are doing right and wrong, and you can then use that information to make important changes to improve your business. You can also use feedback as a form of marketing. Positive feedback will increase trust for future […]
Social proof – what is it and how can I use it?
In essence, social proof is providing users with other people views and opinions on your products. In the old days, we used to call this sharing testimonials, but we now what many more ways of interacting, collecting and displaying customer feedback. Providing your potential customers with the feedback from previous and existing customers is a […]
Benefits of using review sites
There have been a number of highly covered stories about the downsides of using Review sites, from fake reviews, to unreasonable rants, to online confrontations between customers and owners, which have hit the headlines. These tend to be published on sites without any real verification that the reviewer is a patron or even a real […]