Twitter marketing ideas for insurance brokers

Twitter is a fantastic marketing tool for businesses in many industries. But what about insurance? Sometimes insurance businesses feel they are not suited to social media marketing. However, there are many ways you can use Twitter to improve your marketing. Here are a few ideas to get started. Share your blog posts One of the […]

5 ways to attract local business

If you want your insurance company to attract more business from local customers, there are many marketing strategies that you could consider. Traditional ideas like sponsoring local events can be highly effective, but there are also many online techniques that you can use to your advantage. Here are five you could consider. 1. Provide a […]

Are you exploring all the referral traffic you could be attracting?

Referral traffic is traffic that comes to your website via sources other than the search engines. If you have a Google Analytics account, you can easily see which traffic has come from the search engines and which is referral traffic. Even if most of your traffic comes through Google and Bing, you should still be […]

Ideas for insurance bloggers

If you run an insurance website, you may publish regular blogs. This is a good idea not just to connect with your visitors and increase user engagement, but also for SEO purposes. However, one of the biggest problems with blogs is thinking of ideas to write about. Here are some ideas that you may want […]

Analyse this… and this… and that…

Generating traffic to your insurance website is one thing, but knowing what visitors do when they arrive is another. If you want to improve your online marketing and make tactical changes to your website to generate more business, it is important to use a tool like Google Analytics. What is Google Analytics? Google Analytics is […]