Beginner’s guide to retargeting
Retargeting is a marketing technique that continues to grow in popularity. If you have not used it yet as part of your insurance marketing, you may be wondering what all the fuss is about. Here is a guide to all you need to know What is it? Many people will visit your website without making […]
What are autoresponders and how they can grow your revenues
Autoresponders allow you to automatically send a reply to a customer on completion of a form or the sending of an email to a given email address. You might have come across out of office responders. Well this is the same thing. But the beauty is, autoresponders can become a very powerful tool to convert […]
Are you orphaning your marketing efforts?
With more and more platforms to promote and market your business on, it is easy to get caught up launching your presence on multiple sites at the expense of previous endeavours. We see time and time again new clients coming to us with multiple web presences on different platforms. We often highlight some to them […]
Marketing in just 20 minutes a day
Not having the time to attract new clients or business is an easy excuse as we can all “find” other things to be doing (from chasing invoices to looking at the football scores). Somehow marketing may not seem tangible enough to warrant time on your “To do” list. Paradoxically, one thing we all answer when […]
Local Focus
Just a quick tip this time round. If you are looking to attract local business, one of the best ways is by getting yourself on the Google results on the map. As Google loves to show local results. As there are only 3 results showing on the main map without expanding it, the likelihood is […]